Tag Archives: packaging and shipping

Shipping Options For An Improved Checkout

If you want to increase conversions, you will need to provide shipping options at the checkout. In this article, we will discuss some shipping options that merchants can use to bring more revenue to their businesses.

Merchants look for choices and convenience. If they are unable to find options and choices they want among what you offer, they will take their business somewhere else. Because buyer expectations change, online retailers have to offer their consumers the choice and convenience they need during the checkout process.

According to an estimate, optimizing the checkout process using the right shipping options can increase conversions by more than 35%. Including multiple shipping methods at checkout can give your customers more options related to product delivery.

You can also consider using several add-ons and extensions from different e-commerce platforms. These features allow you to install and configure different shipping methods at checkout. It will help prevent buyers from dropping off.

In this article, we will discuss different shipping options at the checkout.

Table-rate shipping

Asking consumers located closest to your store to pay the same shipping fee as the ones far away from your store can be unfair. You will have to offer more affordable options to the customers located closer to your store. For this purpose, you can take help from the table-rate shipping method.

Using this method, you can set different shipping rates depending on the location of your buyers. Other pricing factors include the weight and size of the package. This way, you can serve multiple shipping zones.

Flat-rate box shipping

You can use the flat-rate shipping method to charge your customers based on the number of shipping boxes. This option works well if your shipments vary in weight and size. Using this option, you can charge your customers based on the size of their orders.

It may be worth mentioning here that shipping a large and heavy box can cost more than a small package. Basing your shipping fee on the weight and height of your boxes may turn out to be a better way to benefit both your business and customers. While this option can be a bit complicated due to the difficult calculation involved in finding out the exact dimensions of your products, it is a one-time process for all your products.

Per product shipping

If you are shipping large items that have to sit in bulky boxes or awkwardly shaped products that do not fit into shipping boxes, you will need to figure out ways to ship your products to your customers without losing money.

One of the ways to do so is to charge your customers based on per product shipping. You can add this option to the checkout process to let your customers understand what it means. This option also allows you to charge extra fees without frustrating your customers.

Ship to multiple addresses

Many customers love to send gifts to their loved ones on different occasions. They do so by sending part of their shipments to different addresses. Using this shipping method, you can allow your customers to ship the same order to multiple locations.

All About Mailer Boxes 

As the world of ecommerce begins to grow even more, there are a lot of people who want to make sure that the packaging doesn’t eat up their costs. Margins continue to get tighter, and like with retail, ecommerce does want to also reduce these costs.

A lot of times, the packaging that used to work is now way too expensive, and it dampers the business. A lot of ecommerce people want to get a better return on this, and the correct packaging is needed. But this does require some level of balance, which is why many are looking for the correct solutions for their packaging needs, and these options too.

Cardboard boxes aren’t fitting for every single instance, and now, another type of way to also get this to people, are mailers, and mailer boxes.

What They Are 

What are mailers?

Mailers are very light types of bags that are sturdy and can ship items that are light. They usually seal themselves, and it doesn’t require a sticker or tape to seal this.

They’re great for items that are light, but also those that are fragile too, as they can offer a lot of ease for transport, and it costs far less than something cheap inside a big box or anything.

There are four main types of poly mailers that you can get, and they are as follows:

  • Generic poly mailers. They usually don’t offer padding and are extremely flexible and lightweight. They’re great for clothing, or stuff that doesn’t require a ton of protection.
  • Bubble mailers. They’re basically a form of poly mailer that contains bubble wrap to offer better cushion.
  • Eco friendly: these are the ones that are made with recycled types.
  • Heavy duty: while not suited for everything, these are heavier duty, so good for heavier items.

They are great because targets can be used to store things and are found in most places to improve the packaging.

A lot of companies are jumping on the sustainability train too, so it’s easier than ever before to find these types of mailers. There are also now packaging partners that offer various options, creating more custom-branded forms of poly mailers. They also come in different sizes and shapes to accommodate the needs that are there.

For the items that don’t fill up a whole bag, you can also add some packaging peanuts and even bubble wrap to help with protecting all of this, that is if you need it for whatever reason.

Alternatives

There are also other types of different mailers if the generic mailer isn’t enough for you.The first, is the compostable mailer, which is made from totally biodegradable types of materials, and are made from paper pulp, cornstarch, and even starches from other plants.

They’re ideal for breaking down quite quickly, and they offer less emissions than regular plastic packaging.

They also take far less energy to make and produce than the plastic types, so they’re good to use.

Another one is a kraft paper bag, and this is one that’s made from kraft paper, which is an incredibly lightweight material. They also reduce the costs of shipping, and they do cost far less than metal and plastic. 

These are all good for small items that don’t require too much protection. The product that gets thrown in there should be ready to handle being unloaded and loaded, and they also should not contain anything fragile that can get broken.

Shirts, legwear, cases for phones, and even blankets do well in this.

For the bubbled types of wrapping, usually vitamins, books, and other types of sturdier items are good with this.

Ideally, use your judgment and if it’s heavy and fragile, consider an alternative type of means to package this.